Course curriculum

  • 1

    MODULE 1: Introduction to eCommerce Accelerator

    • 1.1 | Welcome Video

    • 1.2 | About the course/Setting expectations

    • 1.3 | State of the commerce world

    • 1.4 | Setting your online foundations
  • 2

    MODULE 2: Your Online Store

    • 2.1 | Intro to Shopify Platform & eCommerce

    • 2.2 | Walkthrough of Shopify

    • 2.3 | Your new store location (Online)
  • 3

    MODULE 3: Store Optimization

    • 3.1 | Intro to store optimization

    • 3.2 | Apps

    • 3.3 | Shipping

    • 3.4 | Discounts

    • 3.5 | Homepage

    • 3.6 | Product pages

    • 3.7 | Legal Pages

    • 3.8a | BONUS: Social media channel optimization- Facebook

    • 3.8b | BONUS: Social media channel optimization- Instagram
  • 4

    MODULE 4: Upgrading Your Business To A Brand

    • 4.1 | Intro to upgrading your business

    • 4.2 | Your brand image

    • 4.3 | Social media
  • 5

    MODULE 5: Organic Advertising

    • 5.1 | Intro to organic advertising

    • 5.2 | Advertising on social media

    • 5.3 | Email marketing

    • 5.4a | SEO (Search Engine Optimization)

    • 5.4b | SEO (Search Engine Optimization)
  • 6

    MODULE 6: Paid Advertising

    • 6.1 | Intro to Paid Advertising

    • 6.2a | Facebook/Instagram Ads

    • 6.2b | Facebook/Instagram Ads

    • 6.2c | Facebook/Instagram Ads
  • 7

    MODULE 7: Plan Your Success

    • 7.1 | Intro to Plan Your Success

    • 7.2 | Creating your success plan

    • 7.3 | Monitoring Success
  • 8

    LIVE Zoom Calls

    • Weekly Group Calls- eCommerce Accelerator